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搜尋參考資料: 1.博客來-中文書>出版社專區>華泰文化>所有書籍 The Strategy and Tactics of Pricing (PNIE)(5版) John Hogan,Joseph Zale,Thomas Nagle ... blog.xuite.net/rbb3dz3/blog/425508189Translate this page 請參閱詳細商品資訊The Strategy and Tactics of Pricing (PNIE)(5版)INGRID也嘗試積極推荐,並介紹我該商品優缺點。售價:1083 ... blog.sina.com.tw/bbpw75/article.php?entryid=655523Translate this page The Strategy and Tactics of Pricing (PNIE)(5版) ♥現省♥ 聖母峰上的情書 ☆好精彩☆ 七把刀弄懂微積分(二版) ... https://www.hwatai.com.tw/webc/html/book/02.aspx?...Translate this page 2011 5 版: 定 價: ... 網訂獨享價: 936 元 詳細說明. 放入購物車. 書 名: The Strategy and Tactics of Pricing (PNIE) 作 譯 者: ... blog.xuite.net/ft3wbb2/blog/417616814-The+Strategy...Translate this page The Strategy and Tactics of Pricing (PNIE)(5版) ♥現省♥ 聖母峰上的情書 ☆好精彩☆ ... |
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詳細資料ISBN:9781292023236 叢書系列:定價策略 規格:平裝 / 312頁 / 普通級/ 單色印刷 / 5版 出版地:台灣 內容簡介 FOR UNDERGRADUATE INTRODUCTION TO MARKET PRICING COURSES.A COMPREHENSIVE AND PRACTICAL, STEP-BY-STEP GUIDE TO PRICING ANALYSIS AND STRATEGY DEVELOPMENT.THE STRATEGY AND TACTICS OF PRICING SHOWS READERS HOW TO MANAGE MARKETS STRATEGICALLY—RATHER THAN SIMPLY CALCULATE PRICING BASED ON PRODUCT AND PROFIT—IN ORDER TO IMPROVE THEIR COMPETITIVENESS AND THE PROFITABILITY OF THEIR OFFERS.THE FIFTH EDITION CONTAINS A NEW CHAPTER ON PRICE IMPLEMENTATION AND SEVERAL UPDATED EXAMPLES ON PRICING CHALLENGES IN TODAY’S MARKETS. |
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